AdTECH OOH - Amsterdam

Wednesday Dec 4, 2019

SPEAKERS

AGENDA

09.30 REGISTRATION

10.00 Welcome | Stephanie Gutnik | Consultant, Digital Transformation | OUTFRONT Media

10:15 Keynote | Meindert van den Heuvel | Managing Director | Ocean Netherlands

10:45 Case Studies: The Real World
Case Study 1 : Bridging the Gap: Geoff Fitzpatrick | Founder, MD | ORB; Katy Schädlich |Head of Supply | Jaduda
Case Study 2 : Albert Heijn: Bridging Data and Creativity in Retail | Anne van Haeften | Director Advertising | AH Media Services

11:30 idooh Automation at Scale | Arran Javed | Head of Outdoor Trading | Mediacom

12:00 T B A

12:30 LUNCH

13:30 Promoting Programmatic a Priority for DPAA  | Barry Frey | President and CEO | DPAA

14:00 AdTECH Pet Peeves: Alice Beecroft | Senior Director, Global Business Strategy | Verizon Media; Beatrice Lindvall | Global Head of Media | Danone; Marco Rigon | Global Managing Director, Data Product & Development | Havas Group, chaired by Fiona FitzGibbon | Founder | Diversiffi Media

14:45 The Buy Side: Why Not DOOH  | Dominic Dunne | Managing Director, EMEA | Vistar Media

15.15 Case Studies: The Real World
Case Study 3 :Eric Dufour | Head of Media Planning | Jost von Brandis Service Agency and Sven Ruppert| Co-Founder and CEO | Splicky

Case Study 4 : Intel Programmatic DOOH UK | Maroun Ishac | Director of Business Development | Intel and Andreas Soupliotis | Founder and CEO | Hivestack

16:00 Gen Z and Millennials Through a Hybrid OOH and Mobile Approach |  Ségolène Braun | Regional Measurement Partner | Facebook

16.30 Closing Remarks | Stephanie Gutnik

PLEASE NOTE THAT ALL PRESENTATIONS AND DISCUSSIONS WILL BE IN ENGLISH

SPONSORS

VENUE

the richard

B.1 Amsterdam
Johan Huizingalaan 763a
1066 JS Amsterdam

Hotels

Amsterdam is full of reasonably priced cosy hotels.

There are three within easy distance:

Hotel Artemis is modern style hotel and is 4 minutes walk

Corendon Vitality Hotel has a spa and is a 15 minute walk

Mercure Hotel Amsterdam West is a 4-Star hotel and a 4 minute drive